Is it any surprise designs are covering their wrists in mala beads, designer are avoiding to India for yoga retreats and there’s a brand-new line of active wear that takes its name from the Sanskrit mantra om.
To the inexperienced, yoga is pretzel-like presents and a dim memory of the Beatles going to the Maharishi in the 1960s.
Gurmukh Kaur, the Center for Living’s white-turbaned creator, takes a trip by limousine– in a blaze of video camera strobes– with among her trainees, vocalist Courtney Love.
What she does is kundalini yoga, Ms. Love informed a press reporter covering the celebration for fashion-bible Women’s Wear Daily. It’s much better for me than Prozac– and the clothing are great, too.
Ms. Love is barely the only celeb singing the applauds of yoga– or assisting to catapult the 5,000-year-old practice onto the cutting edge.
Yoga Zone, a hip New York yoga studio with a half-hour program weekdays on cable television’s Health Network, has a whole brochure devoted to the pleasure of yoga. In addition to the foreseeable variety of videos, nonslip mats and meditation cushions, there are several pages of clothes and devices.
Cotton-Lycra hipsters are the conclusive Yoga Zone search for practice and beyond. Spaghetti-strap camisoles and halter tops with subtle embroidered logo designs been available in black, slate, garnet, moss other and green peaceful however existing colors.
Even the fashion jewelry has a style angle: Pendant pendants with the Chinese sign for clearness or the Sanskrit sign for om are crafted by the hot style duo Me & Ro.